Like 3.5 bazillion other people, I watched the Games of the
XXIX Olympiad on TV. I witnessed the remarkable feats within the
Bird's Nest (a.k.a., the Beijing National Stadium) and the even
more remarkable feats (as in Michael Phelps) within the Water
Cube (a.k.a., the
Beijing
National
Aquatics
Center).
Consider those two buildings, for a moment. One literally
appears to be a randomly woven structure of straw. The other an
assemblage of ice cubes. Can you picture either of those two
buildings being built anywhere in the
U.S. with the exceptions of (1) Las
Vegas or (2) property owned by Disney? I
can't. I can imagine people being up in arms when presented with
the mere proposals.
What's all the more remarkable is that both structures were
designed by non-Chinese firms. In the case of the Bird's Nest,
the design competition was awarded to Herzog and de Meuron, a
Swiss company. The Water Cube was done by PTW Architects of
Australia.
Clearly, the organizers (a.k.a., the Chinese government) were
sufficiently comfortable enough with their own taste to go with
what are evidentially avant-garde buildings.
When it comes to the auto industry in China, all too often, I
think, those of us in the U.S. seem to reference what Western
manufacturers are doing in that country. For example, isn't it
somewhat amusing that Buick is a highly desirable marque in
China? People in the
U.S. sometimes question the on-going relevance of Buick. In
Beijing the brand is
hot. Or we see that the Japanese builders, the European
builders, and a whole bunch of supplier companies are doing
comparatively considerable business in the fast-growing
market.
One could argue that the successes of these Western companies
have had the effect of biting them in the behind: as the number
of motor vehicles in China increases, there is a proportionate
rise in demand for petroleum there, which then leads to higher
fuel prices, which leads to reduced car and truck sales in the
companies' home markets.
But what we don't pay sufficient attention to are the domestic
Chinese manufacturers. It may be years before they export
product to Western nations in any great numbers. It will be a
bit of time before they are producing at the rate that we've been
familiar with in the
U.S.
But make no mistake: They are growing.
And like the selection of the architecture, there will
undoubtedly be some rather impressive displays going forward.
This may be somewhat difficult for those of us in the West to
fully understand outside our familiar frames of reference. That
is, I received a press release that opens as follows:
"Wuhan,
Hubei,
China." I
was lost at the dateline.
Wuhan is in central
China—and has been for some 3,000 years. Anyway, it goes on,
"China Automotive Systems, Inc. (NASDAQ: CAAS)"—yes, it trades on
NASDAQ—"a leading power steering components and systems supplier
in China, today announced that its subsidiary, Jingzhou Henglong
Automotive Parts Co. ("Henglong"), has signed a supply agreement
with ChangAn Auto Co. Ltd. ("ChangAn Auto")."
I don't know about you, but my knowledge of Henglong and
ChangAn Auto are on par with my ability to compete in the 200 m
butterfly (a.k.a., nonexistent). But I learned that China
Automotive Systems produces power steering systems, steering
columns, oil pumps, and hoses, and that it supplies vehicle
manufacturers including China FAW Group, Donfeng Auto Group,
Brilliance China, Beiqi Foton Motor, and Chery Automobile.
ChangAn Auto is a full-line manufacturer producing cars, SUVs,
light trucks, minivans, buses, and other commercial vehicles; it
has an annual vehicle capacity of 1 million and can build 1.1
million engines.
Numbers-wise, this may not be a big deal. Total shipments of
steering systems in '08 (including an electric steering system)
of just 30,000 units. But just wait. Or better yet, if you're a
supplier of anything, don't wait: make sure that you're
sufficiently innovative and lean to be a competitor. Otherwise,
you may be seeing some imaginative, gutsy competitors from the
East all too soon.